John has spent his entire career helping organizations leverage technology to optimize customer experiences and maximize business value. Returning to Apple in 2018, he now works with channel partners to develop and activate Apple-based solutions that drive customer success and partner value. He brings unique perspective and experience to this role, having spent the 13+ years before his return at Cisco, and the first nine years of his career at Apple in sales, business development and management roles. He also spent eight years as a senior sales leader in the mobile communications and software industries.